Turisme de Catalunya Product Clubs are programmes designed to help market specific Catalan tourism industry products or segments.
 
The aim of each Club is to define, jointly with the private sector and the member organisations, strategies and promotion plans appropriate to the needs of the products, according to the market situation.

How many Clubs currently exist?

• Cultural Tourism Club
• Active Tourism Club
• Golf Club
• Gastronomy Club
• Wellness Tourism Club

Each club is made up of companies, organisations and professionals specialising in each different product.

Turisme de Catalunya provides Club members with expertise, facilities, contacts and economic resources to help them maximise the benefits generated by promotional activities launched for each specific product.

What do Product Clubs offer members?

• Professional advisory services in the field of tourism promotion, based on study and understanding of the different markets involved.
• Assistance in designing promotional and marketing strategies, established according to the demand and characteristics of each different market.
• Specific Action Plans, designed, drawn up and applied according to the interests of Club members.